File No. 180
Keap pricing, checked October 2026
Keap is a CRM and marketing automation platform for small businesses, sold as one platform rather than feature tiers. It is priced per month with 2 users included, extra users and larger contact lists cost more, and a paid implementation package is required.
The short answer. Keap pricing starts at $299 a month, billed monthly, for the whole platform with 2 users included. Each additional user is $39 a month. The page lists no free plan, only a Try for free button, and a paid implementation package is required on top, priced separately. Prices read off keap.com/pricing on 26 Oct 2026.
What each plan costs
| Plan | Price | Billed | Checked | Source |
|---|---|---|---|---|
| Keap (all features) | $299/mo | per month, billed monthly, includes 2 users | Vendor page | |
| The full platform: CRM, automation, email and text, pipeline, landing pages, payments, appointments and reporting. The calculator loads at 2 users and 1,500 contacts for this price. | ||||
| Additional user | $39/user/mo | per extra user per month | Vendor page | |
| Each user beyond the 2 included licenses, per the page FAQ. | ||||
| Implementation package | not published | quote only | Vendor page | |
| Required. Covers strategy calls, done-for-you automations, data import and migration. Prices sit behind a View packages link and a chat or phone route. | ||||
Get an email if Keap changes its price
One email when a price on this file changes. Nothing else, and one click to stop.
What the free tier actually allows
- The pricing page lists no free plan. All access starts at $299 a month.
- The page has a Try for free button, but the terms of the trial were not read on the pricing page.
What the pricing page does not say
- An implementation package is required on top of the subscription, and its price is not on the pricing page.
- Only 2 users are included. Each additional user is $39 a month, so a 10-person team adds 8 x $39 = $312 a month.
- Contacts are priced in tiers on top of the starting price; the calculator loads at 1,500 contacts and the page only shows higher prices once that number is changed.
- Cancelling an annual contract before its one-year term ends costs a $299 early termination fee, and cancellation needs a phone call at least 10 days before the next invoice.
- Text marketing beyond Tier 1 (500 messages, 100 minutes) costs $24 to $279 a month, with overages of $0.015 per text and $0.01 per voice minute. Payment processing fees apply to every payment collected.
What a team pays for Keap
Keap cost is a base price with 2 users included, plus $39 a month for each extra user. The figures below are arithmetic on the prices read on 26 Oct 2026, at the 1,500 contacts the calculator loads with, billed monthly. They leave out the required implementation package, which the page does not price.
| Team | Monthly | Yearly |
|---|---|---|
| 1 user | $299 (2 users included) | $299 x 12 = $3,588 |
| 5 users | $299 + 3 x $39 = $416 | $416 x 12 = $4,992 |
| 20 users | $299 + 18 x $39 = $1,001 | $1,001 x 12 = $12,012 |
A team of 1 pays the same as a team of 2, because the base price covers 2 licenses.
Keap plans: one platform, not tiers
Keap sells one plan with every feature: CRM, automation, email and text marketing, sales pipeline, landing pages, payments, appointments and reporting. What changes the bill is the number of users, the number of contacts, the text marketing tier and the implementation package.
Billing details
The starting price is billed monthly. The page also refers to annual contracts, with a $299 early termination fee, but shows no annual price. Contact pricing is tiered, with the cost per contact falling as the list grows. Text marketing Tier 1 (500 messages and 100 voice minutes) is included; Tier 2 is $24 a month and Tier 6 is $279 a month. Cancellation is by phone at least 10 days before the next invoice.
Other CRMs, most priced per user, are in the CRM drawer, including the HubSpot CRM price file and the Zoho CRM price file.
If this one does not fit
- HubSpot CRM Free, or from $7/seat/mo (new-customer offer)
- A per-seat CRM with a free plan and separate marketing hubs.
- Zoho CRM Free, or from $14/user/mo
- A per-user CRM that also has a free plan.
- Nutshell From $13/user/mo (billed annually)
- A per-user CRM with built-in email marketing tools and a marketing add-on.
Questions
- How much does Keap cost?
- Keap starts at $299 a month, billed monthly, with 2 users included. Additional users are $39 a month each, and a required implementation package is priced separately. Read on 26 Oct 2026.
- Is Keap free?
- No. The pricing page lists no free plan; access starts at $299 a month. The page offers a Try for free button, whose terms were not read.
- What is the Keap cost per user?
- The $299 monthly price includes 2 user licenses. Each user after that is $39 a month.
- Does Keap have setup, hidden or transaction fees?
- An implementation package is required and is not priced on the page. Payment processors, Keap Pay included, charge their standard fee on each payment, and text marketing overages are $0.015 per text and $0.01 per voice minute.
- Is Keap billed annually or monthly by default?
- The starting price is shown as $299 a month, billed monthly. The FAQ also mentions annual contracts, but the page does not show an annual price.
- Can I cancel Keap at any time?
- Yes, by calling Customer Support at least 10 days before the next invoice date. On an annual contract, cancelling before the one-year term ends costs a $299 early termination fee.
What this check confirmed
Read off https://keap.com/pricing on 26 Oct 2026 from a US connection, as loaded and with the Users, Keap implementation and Billing FAQ sections opened. The price calculator was left in the state the page loads in (2 users, 1,500 contacts, as the screenshot shows); no team size was typed. Confirmed: Starting at $299/mo (Billed monthly); 2 user licenses included and additional users at $39/month each; implementation services required; a $299 early termination fee on an annual contract; text marketing tiers from $24/mo to $279/mo with Tier 1 included and overages of $0.015 per text and $0.01 per voice minute. Not confirmed: the price of the required implementation packages (behind a View packages link and chat), the price of contacts above 1,500 (shown only after changing the calculator), any annual-billing price, current promotional offers, and the free trial's terms (its FAQ section did not open).
Figures on this file were read off the vendor's own pricing page on the dates shown. Prices change without notice; check before buying.
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Also in this drawer
- Zoho CRM Free, or from $14/user/mo
- monday CRM From $12/seat/mo
- HubSpot Free, or from $7/seat/mo (new-customer offer)
- Salesforce Free, or from $25/user/mo
- Copper CRM From $23/seat/mo (billed annually)
- Close CRM From $9/user/mo (billed annually)